Visitors and Leads - Organization
The Organization panel shows the analysis data of organizations that have visited your website. You can use this information to generate leads. Snoobi can identify a large number of companies.
In the Web Analytics menu, select Visitors and click Organization. The data are displayed as a table with the last settings when Snoobi was logged out.
The table is the most useful!
What is shown
The panel displays information about the selected time range.
Extended visitor information
Click on the name of an organization for more information about the organization or the visits by the organization.
In the popup screen you will see a summary and a few options.
Change Organization Type and Lead label
By adjusting Organization Type and Lead label, you can easily indicate which visiting organizations are of interest to your lead generation.
Snoobi distinguishes the following Organization Types:
COM - all commercial institutions
ISP - (Internet Service Providers
GOV - municipal, provincial and (semi-) government institutions such as water boards
EDU - all educational institutions for primary, secondary and higher education, universities and related institutions
Only Snoobi can change the organization types, they are predefined by us.
Snoobi distinguishes the following Lead labels: Prospect, Ignore, Suspect, Hot Lead, Competitor, Client, Partner and Own Company.
You can change the Lead label by clicking on the pencil in the Lead label column on the appropriate line.
Apply rating groups
If you created scoring group(s) via the settings, you can select an additional metric scoring group via the panel options. That way you only view visitor data that meet certain criteria.
Generate Leads List
To send a list of leads to, for example, the sales department, you can:
You can change the organization type by clicking on the pencil that appears when moving the mouse over an organization type. Please note that the change will only affect your own Snoobi account, not those of others.
To send a list of leads, for example, to the sales department, you can:
If you have created one or more rating group(s) via settings, you can apply a scoring group on the data via Segmentation to filter out unwanted organizations
Modified on: Tue, 12 Mar, 2019 at 2:05 PM
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