[EN] Clusters

 Settings for Clusters (previously called 'Sections')

Using clusters, you can distribute the content of your website into logical units. You can group pages in a cluster and analyze this in one piece. Using clusters, you can efficiently analyze and compare different clusters of pages.

Note that Clusters create copies from the visits into a new set of data and metrics, and as such can greatly enlarge the data Snoobi needs to work with to provide results. When multiple uses are active simultaneously this will also increase response times and time for reports to run. When in doubt, contact Snoobi Support for advise!

Use clusters for example to group:

• products (all products belonging to a given category)
• pages in language versions, if your website is multilingual
• pages of different branches
• news articles
• pages that are important for lead generation

There are two ways to create clusters:

• Automatic from the parameter
• Manual

NOTE:

• If you chose manual, all automatically created clusters clusters will be ignored.
• If you chose automatically, these clusters will apply. However, you can still manually create clusters.
• If a cluster is created partly by hand and partly automatically, but has the same name, this will eventually result in one cluster.
• Many clusters and clusters that overlap may slow down Snoobi's report significantly. So use Clusters only where needed.
• Some clusters are created by Snoobi as a default, such as for download files, outgoing links and e-mails.

You can delete the history of auto clusters. However, if you want to delete an automatic entire cluster, also for future visits, you must remove it from the parameter in the Snoobi tag.

Note: Contact Snoobi if old and large clusters slow down the reports, we have some optimization possibilities in out database.

1. Automatic from parameter

This means that the clusters in the Snoobi tag of your website are programmed with the parameter & cluster =, the value represents the cluster name that is defined in the CMS or the web editor. If a & cluster = parameter is changed, the change will be implemented after a time period depending on the traffic on the site.

Switch Automatic Clusters on

1. Go to Settings, Content and Automatic clusters.

2. Next, click on +Edit Automatic Clustering, you will see:

3. Check Enabled and click Save. Use this same method to disable automatic clusters.

Which pages belong to a cluster?

Go to Settings, Content and click Automatic clusters. Move the mouse over the rules; you will see an i and a trash can. Click on the i to see which pages belong to that cluster.

Remove a cluster

Go to Settings, Content and click Automatic clusters. Move the mouse over the rules; you will see an i and a trash can. Click the trash can to delete the cluster.

Show cluster report

In the menu, go to Web Analytics, Content and click on Clusters.

2. Manual

In this case, you create so called cluster identifiers. You add the part of the URL that the pages for the relevant cluster have in common.

For example, the next three URL addresses:

• www.company.com/products/displays,
• www.company.com/products/keuboards, and
• www.company.com/products/printers

-- can be connected with the cluster identifier %/products/%, when you wish to create a cluster for all product pages.

Use of %

The percentage sign is used as leading, and usually also as tailing character in a cluster identifier to specify that the cluster id is preceded or followed by random characters. Thus, you can use this sign to specify if you wish to include www., sub domains or sub pages in your cluster.

Examples of the use of percentage signs and other signs in the definition of a cluster identifier:

NOTE: Be sure to apply these signs carefully as they can greatly increase the data set!

Even if there is no common denominator for the pages you want to make a cluster for, you can still create clusters. In this case, create a cluster identifier for each page and give them all the same, identical cluster name.

Manually create clusters

1.  Go to Settings, Content and Manual clusters.

2. Click on Add New, the following will be displayed:

3. Enter a clear name for your cluster, for example, "All products".
This name is reflected in the report.

4. Enter an identification as explained above and click Add new.

Which pages belong to a cluster?

Go to Settings, Content and click on Manual clusters. Move the mouse over the lines; this will display an i and a trash can icon on the right side. Click on i to see which pages belong to the cluster.

Delete a cluster

Go to Settings, Content and click on Manual clusters. Move the mouse over the lines; this will display an i and a trash can icon on the right side. Click on the trash can to delete the cluster.

Show cluster report

In the menu, go to Web Analytics, Content and click on Clusters.